Press Room

Most med spa marketing advice is a list of tactics nobody measures. These are the ideas that move one number — booked, attended consults — ranked by h

Most clinics do not lose patients to a better surgeon, a nicer website, or a cheaper price. They lose them to whichever competitor answered first. Spe

Prospective patients do not search "plastic surgeon" — they search "rhinoplasty near me" and pick from three results on a map. Here is how a practice

Every aesthetic clinic owner eventually asks which platform to put the money on. The honest answer depends on your treatments, your market’s search vo

Reviews now decide your Map Pack position, your click-through rate, and whether AI assistants name you at all. The clinics winning are not the ones wi

Most med spas do not have a lead problem — they have a follow-up problem. A CRM only pays for itself if it replies faster than a human can and refuses

Rooster Agents takes just one client per market — and donates $500 from every new client to fund travel for recovery-retreat guests.

Your Google Business Profile is the first thing patients see when they search your city — and the first thing AI reads when it decides who to recommen

AI Overviews now sit above the blue links for most searches. Here is how a clinic actually earns a place inside that answer — and the recommendation t

The real numbers behind what clinics spend on marketing — channel by channel — and where the money actually turns into booked consults.

AI assistants now answer “who’s the best med spa near me?” for millions of patients every month. Here is how to become the name they say.

Everything a high-ticket clinic needs to know about using AI to fill the calendar — without hiring a marketing department.

If patients can’t find you when they search, none of the rest of your marketing matters. Here are the usual culprits — and the fixes.

Search is becoming answers. Here is how to make sure the answer includes you.

Traffic is worthless if it doesn’t book. Here is the exact path from anonymous visitor to confirmed consult.